Google Life: A real presentation for a fake product

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Created on 19 October, 2009by laoudji
www.laoudji.com

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Language: English Status: Public Category: Technology All rights reserved ©
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Speaker: Nabil Laoudji
Company/Organization: MIT Sloan
My Communications prof at MIT Sloan recently asked my class to deliver a persuasive presentation on our topic of choice. I decided to use this opportunity to flesh out my thinking on recommendation engines, a concept I explored a few weeks earlier (See www.laoudji.com/?p=306 -- Data Mining: Because You’re Worth it).

The product I came up with is called Google Life. I pretended to be the “VP of Strategic Asset Development” (whatever that means) at Google, presenting the new product to Sergey Brin, Larry Page, and the rest of the Google Board (otherwise known as my classmates at MIT Sloan).

Don’t mind the financial projections — they’re completely made up.

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